People 'n' Issues

CES 2016: Intel, Samsung, in mobile excellence honours

January 12th, 2016
Intel and Samsung were among the few high-profile technology companies sharing the honours in the annual Mobile Excellence Awards announced at CES in Las Vegas last week.
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Low-profile players and companies not normally associated with technology dominated the Mobile Excellence Awards announced at CES in Las Vegas last week. Among high-profile technology names, only Intel and Samsung made the honours list.

Now in its 9th year, the Mobile Excellence Awards (MEA) recognises companies “that have truly set the bar of excellence in their respective fields”.  Honorees range from leading brands to studios, carriers and startups in mobile technology, entertainment and lifestyle.

Aside from officially announcing the 2015 Best of Mobile winners at CES, it also revealed plans to launch the first MEA Europe which will take place in Ireland in conjunction with the ICONS Festival, a global festival that focuses on the convergence of technology, music and film.

“We are very excited to be moving into our 9th year with new partners, sponsors innovators and leaders who have  been instrumental in shaping the future of mobile.” said Sarah Miller, CEO of Axis PR & Entertainment and Executive Producer, Mobile Excellence Awards. “The MEAs are looking forward to expanding this prestigious awards program to Europe this year as this will give more international companies a wider platform to be recognized  and help bridge technology innovation across multiple countries.”

The 8th Annual Mobile Excellence Award Winners were:

Best Mobile Leadership

Intel Corporation

Industry Star  

Capital One

Best AR/VR for Mobile  

Samsung Milk VR

Best Branded Experience Made for Mobile

FunMobility: Chiquita & Universal Pictures “Minions Love Bananas 2015”

Best Delivery Platform for Mobile

Leadbolt

Best eCommerce for Mobile

Blackhawk Network/GoWallet

Best Payment/Banking  

Capital One Mobile 5

Best Entertainment Related Marketing Campaign  

Heineken’s UEFA Champion the Match

Best International

Turkcell Connect: Internet in Offline Mode

Best Mobile Analytics/Big Data

Hopi

Best Mobile Start Up  

CARDFREE

Best Mobile Utility App  

YouMail

Best Mobile Video  

Opera Mediaworks / Carl’s Jr. Super Bowl Instant-Feed Campaign

Best Original Content  

E! Entertainment- “E! Style Collective”

Best Social Community

ooVoo

Best Mobile App/Service for Connected Daily Lifestyle

HomeAdvisor.

Best Mobile Games  

Kabam – Marvel Contest of Champions

Best Mobile App for Wearable Technology

InterContinental Hotels Group (IHG)

Best Mobile Innovator  

Synaptics’ ClearPad 4300 touch and display driver integration solutions for smartphones and tablets

Best Mobile Product

Intel, Eaglespeak

Best Mobile Sports

Sapient Nitro, Surf Pegasus App

Best Technology Breakthrough  

Synaptics’ ClearPad 4300 touch and display driver integration solutions for smartphones and tablets

Best User Experience for Mobile  

Runtastic

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