Now, tweet for tea
Addicted to tea AND to Twitter? Bev, the robot tea-maker, will let you combine the best of both worlds. Who said you can't download a drink?
BOS Ice Tea today launched the world’s first
Twitter-activated sampling machine at Wembley Square, Cape Town.
BEV, the whirling, bleeping, buzzing BOS Ice
Tea-vending robot, made her debut appearance at the 2012 Design Indaba, where
she spent her time refreshing and amusing delegates and the public. Originally
triggered using tokens and rigged with speakers and cameras to show her inner
workings, BEV has recently been tweaked to respond to Tweets. She now delivers
a refreshing BOS Ice Tea whenever a tweet is posted with her unique hashtag.
Follow @BOS, or Like BOS on
Facebook.com/bosicetea to keep up with BEV on her travels. When you find her
she’ll reveal her secret hashtag and reward your curiosity with a revitalizing,
free, can of BOS Ice Tea.
From today, for a week, the public is being
encouraged to “tweet for tea” and be part of Twitter history with this world
first. Find BEV at Wembley Square, Cape Town, next to Sinn’s restaurant, where
she’ll be “in residence” until Friday 22 June 2012.
During the launch period, BOS will keep track
of the Tweets and select spot prizewinners for those who make use of the
hashtag.
BOS’ digital agency, Cow Africa, worked
closely with UK-based social media agency, RAAK, to fully realise the Twitter
integration.
How
the Twitter integration works:
The BOS sampling machine connects to the
Twitter Streaming API and registers the configured hashtag as a filter. All
tweets containing the hashtag on the entire Twitter network is then streamed to
the BOS sampling machine. It then checks every Tweet's location settings, and
compares it with it's own location boundaries (also configurable). When a Tweet
is found to be within the boundaries, a drink is dispensed, and the machine
deactivates itself for a configurable number of seconds. During this time, the
screen name field of the Tweet is displayed on the LED display, alternated
every 5 seconds by the amount of seconds left before the machine becomes active
again.
* Follow Gadget on Twitter on @gadgetza
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