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Toy combines physical with digital world

Gammatek has launched Tiggly, a range of magnetic accessories and apps that work with most new tablets and are designed to help youngsters learn maths, words and shapes.

Tablet time goes beyond mindless play with a new range of device accessories and apps, by Tiggly, which combine physical and digital play to deliver an intuitive and educational experience for young children. The unique Tiggly range is brought to the fingertips of South African parents by Gammatek.

In the Tiggly range is Tiggly Math Blocks to facilitate learning of basic mathematics concepts in young children aged three to seven; Tiggly Words, designed to help children aged five to eight grasp language concepts, and Tiggly Shapes which helps children aged two to five learn shapes and fundamental geometry concepts. Tiggly products, including the innovative magnetic accessories and downloadable apps, are compatible with all generations of iPad (except iPad 1), iPad Air, and IPad Mini, as well as leading Android devices including Samsung, Kindle and Kurio. The robust, child friendly accessories do not require Bluetooth, Wifi or batteries.

Gammatek’s Zev Cherniak says: “Nowadays, children are exposed to electronic devices from a young age. While there are obvious concerns over the impact of extended screen time on developing brains, there are developmental benefits of controlled use of devices in conjunction with stimulating, educational games. Some can encourage imagination, listening ability, learning sounds and speech. Apps and accessories like Tiggly are designed specifically for children, with age appropriate games that encourage cognitive learning, language and maths skills. Tiggly offers parents great tools for turning screen time into interactive learning experiences that count.”

Tiggly Math Blocks is an ingenious way to introduce early math concepts including counting, addition, subtraction, number lines and number sense with the use of “concrete” counting blocks. These help children to understand the meaning behind numbers and connect this to the quantities they represent. Learning is made fun with funny characters which inspire the idea that maths is an engaging subject they can relate to. Inspired by the traditional Cuisenaire rod used in Montessori schools, Tiggly Math Blocks Learning System has received numerous awards including the prestigious Brain Child Gold Award.

Research conducted by PlayScience Research Lab showed that five year olds who played with Tiggly Math Blocks improved in their early number skills 71% more than children who played with the apps alone.

Each Tiggly Math Blocks box comes with five connected math toys in the form of counting blocks and four math learning games. Three of the four games come in 11 languages.

Tiggly Words focuses on the the most challenging part of learning to read; vowels and phonetics. The learning games help grasp important literacy skills in a playful and exploratory way. Children learn to pronounce and build words. The meaning of words is learnt through visualizations and animations, and later applied in their own language and digital storytelling. Tiggly Words has also received many awards including the National Parenting Publication Gold Award. The Tiggly Words system includes five connected vowel toys and four literacy learning games such as the Sesame Street Alphabet Kitchen.

Tiggly Shapes is the very first interactive tablet learning toy for toddlers and pre-schoolers. Designed by an award winning team of educators and creative engineers, Tiggly Shapes helps children find the fun in learning spatial reasoning, motor skills and language. Tiggly Shapes includes four connected shape toys and four compatible learning apps.

Tiggly is available at leading retail stores including Incredible Connection, iStore, loot.co.za and takealot.com. The recommended retail prices are R799 for Tiggly Math and Tiggly Words and R699 for Tiggly Shapes.

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